Preview · Direction B — Dye Garden · for co-founder review · not final Akar · KL

Warmer than Midnight, more chromatic, and honest about where the colour comes from. The dye pot is on the page.

A house of five natural colours — nila, telang, gambir, tanah, kertas — set beside each other the way a dye-maker sets them.

The same face in two registers. Lowercase for the house; uppercase for the tag and the collar.

B.01.a

akar

Lowercase · house
Bricolage · 400
Same tracking as B.01.b
B.01.b

AKAR

Uppercase · tag
Bricolage · 400
Same tracking as B.01.a

Nila indigo, mordanted twice, chopped by hand in three passes.

Akar Nila long-sleeve shirt in indigo, hand-stamped batik

Sample AK-02 NILA · Cotton lawn · Cap batik · RM 495

Peaflower blue-violet, the pot that turns the water indigo and the shirt into memory.

Akar Telang long-sleeve shirt in peaflower, hand-stamped batik

Sample AK-03 TELANG · Cotton lawn · Cap batik · RM 550

Five fields. Every one named after the plant, the mineral, or the paper it comes from.

Nila Indigo #1E3A5F Primary ground · Indigofera
Bunga Telang #4B4D8C Secondary · Butterfly pea
Gambier Gold #C9A55C Accent metal · Uncaria bark
Clay Earth #B8886B Warm neutral · Iron oxide
Bone #EDE4D3 Paper · undyed cotton lawn

Five plants and a paper. The dye pot in five columns, so nobody has to guess.

IndigoferaNila · Indigo Fermented leaves reduced in a vat. The colour arrives on the second dip, deepens on the third.
Clitoria ternateaBunga Telang · Peaflower Steeped hot; blooms turn water a peaflower blue that shifts to violet with an iron mordant.
Uncaria gambirGambir · Gambier Bark boiled down to a paste. On cotton, an aged brass — the accent metal of the palette.
Tanah MerahIron earth A local iron-rich clay used as a mordant. Warms every colour it touches.
Kertas KapasCotton paper The undyed lawn. Not decoration — it's the ground every other colour rests on.

Three faces set at the pace of a specimen book. Display, editorial, plaque.

01 · Display Bricolage Grotesque Variable · 400–500
Wordmark · headings
Tracking −0.05 to −0.02em

Rooted. Rising.

02 · Editorial Fraunces Variable · 300 italic → 500
About · taglines · quotes
SOFT 40–80

"Akar dulu, baru pucuk." A workshop that tells you what it used and why.

03 · Spec IBM Plex Mono 400 · 500
Register · hangtag · hex
Tracking 0.06–0.22em

Spec · sample values · placeholder pending production

SKUAK-03-TEL-M SizeM · 41 chest FabricCotton lawn · 110 gsm DyeButterfly pea · Iron mordant MethodCap batik · hand-stamped Made inKuala Lumpur, MY PriceRM 550.00 BatchB · 30 pcs

The house says two things. One in the language of the founder; one in the language of the grandmother.

Line 01Tagline

Rooted.
Rising.

The primary line. Two words, one full stop between them.

Line 02Proverb

Akar dulu,
baru pucuk.

Malay proverb: roots first, then the shoot. Set in Fraunces italic and pressed inside every collar.

Front carries the mark and the dye. Back is the specimen page — dye, mordant, batch.

DIRECTION B · DYE GARDEN akar Rooted. Rising. AKAR · KL · 2026 FRONT

Front · card 60 × 92mm · indigo stock

SPECIMEN · AK-03 TELANG STYLEAK-03 TELANG SIZEM · 41 CHEST FABRICCOTTON LAWN · 110GSM METHODCAP BATIK · HAND DYE 01BUNGA TELANG MORDANTTANAH MERAH · IRON BATCHB · 30 PCS MADE INKUALA LUMPUR, MY "Akar dulu, baru pucuk." ROOTS FIRST · THEN THE SHOOT CARE · WASH COLD · DRY FLAT BACK

Back · bone paper · specimen record

Nine squares in the palette's own chorus. Process, product, paper, dye field, quote.

01 akar
AK-02 NILA

Nila.
Telang.
Gambir.

DYE REGISTER · SPRING
#4B4D8C · TELANG
CAP · COPPER · STAMP
AK-03 TELANG
#C9A55C · GAMBIR
#B8886B · TANAH
03 AKAR
Dye Garden puts the workshop on the page. You know, before you know anything else about Akar, that the colour came from a plant with a name.
Direction B · Dye Garden